Resources

Crain's New York Business Honors quantilope's Rapid Growth

quantilope named fourth fastest growing company in Crain's New York Business Fast 50 2022 List

Implicit Research Techniques for Consumer Insights

This blog explores various implicit research techniques and how implicit research solves many of the limitations often found in explicit research.

quantilope & Oatly: Driving Brand Awareness with Dynamic Market Insights

In this client success story, learn how Oatly partnered up with quantilope to track brand health and inform marketing activities with timely insights.

Market Research Companies for Retail Brands

In this blog, we will look at why market research is so important in the retail business and how retail brands can best gather the insights they need to succeed.

How to Buy Research Technology in 2023

Budgeting can be hard. Learn how to make it easier by adopting a research technology for your insights department in 2023.

How To Conduct Market Research for the Retail Industry

This blog explores how market research can benefit businesses in the retail industry - informing them of industry trends, consumer sentiments, and product preferences.

quantilope Collaborates with Blackhawk Network to Incentivize the Consumer Research Experience

quantilope has announced a new collaboration with Blackhawk Network, which will enable its clients to leverage incentives to better attract survey respondents and increase survey response rates for th...

quantilope & Quirk's: Uncovering Subconscious Associations with Implicit Research

quantilope's recent webinar with Quirk's: How to Uncover Subconscious Associations Using Implicit Research, illuminated how brands can quickly capture unbiased consumer insights for a variety of objec...

How To Develop a Consumer Insights Research Strategy

In this blog, we will look at how to create a plan for ongoing strategic research into the customer experience as a whole, including customer behavior, customer needs, and customer satisfaction.

quantilope & Denny's: An AdAge Panel Discussion on Navigating Inflation

quantilope's recent webinar with AdAge: How Successful Brands Leverage Consumer Research to Navigate Inflation, sparked an interesting discussion on how data provides valuable insights to brands.

Five Waves of Direct-to-Consumer Mattress Tracking

Since August 2019 quantilope has been tracking direct-to-consumer (DTC) mattress insights among past US mattress purchasers.

Elizabeth Carducci, Visionary Leader in Insights Technology, Joins quantilope's Board of Directors

Former Medallia CRO joins the board of quantilope, the fast growing Insights Automation company.

Tapping Into Consumers' Subconscious Through Implicit Research

Brands have the option to use any number of research methods - be it a MaxDiff, TURF, Segmentation, or Key Driver Analysis. All advanced research methods have their own unique benefits, but one, in pa...

Tuning In to Streaming and Social Platform Insights

quantilope's new Streaming and Social Platforms Study surveyed 3,000 consumers in the US, UK, and Germany to reveal behavior patterns & trends across platforms.

How To Contextualize Your Research Through Benchmarking

Among the many ways to leverage quantilope’s Insights Automation Platform, equipped with drag & drop pre-programmed question types and thirteen advanced methods, is using the platform to benchmark...

Survey Panel Providers: How They are Used for Market Research

This blog post explores survey research panel providers - including what they are, why they're important, how to fit them into your market research budget, and how to ensure high-quality data from you...

How To Perform Market Research for Advertising Campaigns

Market research is often thought of as the background or prep work to launching a new product or service or checking in on a product’s performance; however, market research can also be leveraged quite...

How To Measure Customer Satisfaction in 5 Simple Steps

Measuring customer satisfaction is important for all brands - new or old, big or small. If you’re launching new products or services but not measuring whether or not your customers like them, you’re w...

quantilope & OMD: Automated Research for Award-Winning Campaigns

In this client success story, learn how OMD optimized client campaigns using quantilope's Insights Automation Platform for quick, measurable, actionable market research insights.

Claims Testing: Why It's Essential to Your Brand

In this blog post, learn why claims testing for product claims is important for your brand and how market research can help ensure claims are aligned with brand associations and optimized to be as mot...