Insights that bring you closer to your consumer
In this blog post, learn how to improve your market research process with quantilope's end-to-end Insights Automation platform.
In this blog post, learn how to establish trustworthiness in qualitative research by looking for four main criteria: credibility, transferability, dependability, and confirmability.
In this blog post, learn what data saturation is, how it relates to qualitative research practices, and how to leverage quantilope's video research solution: inColor.
Brand tracking research is the consistent monitoring of quantitative data to identify shifts in consumer sentiment over a dedicated period of time.
In this blog post, learn the different approaches to building a market growth strategy and how quantilope can help.
In this blog post, learn the main differences between a MaxDiff and Conjoint analysis, and when to leverage each type of methodology in your research objectives.
In this blog post, learn how to leverage an automated Van Westendorp Pricing Model to inform your company's pricing strategy.
In this blog post, learn what an insights platform is, when your company should consider adopting one, and how quantilope can arm your brand with valuable qualitative insights.
In this blog post, learn what an insights platform is, when your company should consider adopting one, and how quantilope's Insights Automation Platform provides value to our clients.
In this blog post, learn what A/B testing is, when to use this form of research, and how quantilope can help.