quantilope blog | EN | Glossary (3)

What Is MaxDiff and How to Use it in Your Customer Research

In this blog post, learn what a MaxDiff analysis is, when to use it, why it's advantageous, and how quantilope can help.

This Advertising Testing Toolkit Helps Make the Most of Your Ad Budget

quantilope’s Advertising Testing Toolkit is a set of iterative research projects using different research methods and tests to unlock learning loops that support each stage of your campaign’s developm...

DIY Research: A Step-by-Step Guide to Run Your Own Advanced Projects

This whitepaper breaks down quantilope's approach to DIY Research, making research more accessible and approachable to even those with little industry experience.

quantilope's Take on 'Good-Enough' Research with Dr. Tom Fandrich

At quantilope, we are big advocates for scientific standards in research and believe that speed, efficiency, and quality, should never contradict one another.

Top 3 Reasons You Should be Using an End-To-End Research Platform

Today's technology advancements and innovations enable marketers to perform significantly better research by leveraging end-to-end research platforms.

Personality AI: A Single Question Becomes a Consumer Story

Presented through the lens of the auto industry, quantilope developed an AI research method to unwrap multiple layers of a consumer persona from just a single question.

Learn More About quantilope During The Insight Platforms Demo Days

Watch quantilope's demo from the Insight Platforms Demo Days for a detailed walk through of the capabilities and features of our Agile Insights Platform.

Everything You Need to Know About quantilope’s Panel Management

The value of every survey begins with the consumers. Ensuring you’re able to connect to the right consumers is the first step to a successful research project. To do so, most brands will go through an...

Introducing a new manage section for enhanced collaboration

quantilope’s updated manage section is designed to support remote collaboration for research teams working from home. The new manage section features tools to improve communication within the platform...

Consumer NOW Index – A Dive into the Maximum Difference Scaling

The Consumer NOW Index is an on-going tracker focused on consumer sentiments, attitudes, and actions in the US, UK, and Germany (aged 18-70). The analysis of each wave is based on advanced research me...

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