quantilope TV Pretest measures important KPIs of your TV commercials' effectiveness. Ensure that your target groups gets your message and reduce the risk of bad investments.
Study duration: from 4 days
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Increased purchase probability through ad
Visibility of ad and brand
Extensive diagnostics of your ad
Influence of ad on your brand
Answers to these questions
Effectiveness
Which promotional materials are most effective with my target group?
Sales performance
Will the campaign increase willingness to purchase?
Communication performance
Will the campaign be well remembered and stand out? Will my message actually reach the target group?
Brand-fit
Will my campaign be associated with the brand and can it build brand equity?
Emotions
Which emotional reactions will the campaign trigger?
