A/B Tests (also known as monadic tests) are used to compare product concepts, communication ideas, or specific ads using equally structured groups of participants.
quantilope's A/B Monadic Test is fully automated, allowing users to drag & drop the method into their survey, customize as needed, and start seeing results in real-time.
Benefits of quantilope's automated A/B Test:
Advertisement 1 is rated more positively than advertisement 2, especially in the dimensions 'catches my attention', 'makes me curious,' and 'is something new'.
The product "Whole-Nut" shows the highest purchase intent and therefore is the most likely to win over potential customers.