With automated product portfolio analysis, determine an ideal set of products, set optimal prices, and fine-tune product messaging.
Which features do your consumers care about most?
Narrow in on consumers' specific preferences to use as helpful context when developing new products or service offerings.
Which set of products covers all of your consumers' needs?
Identify which products are working for your consumers, which you might want to phase out, and any products that you might want to consider producing to curate the optimal portfolio of products.
What should you charge for your products?
Find out what price limits consumers have in relation to your products (including what they consider an 'optimal' price).
Product portfolio analysis benefits brands that have multiple subbrands, verifying if consumers view your overall company as well-structured and strategic.
“For a company that moves as fast as we do, it’s essential to generate insights at equal momentum. quantilope enables us to do exactly that."
-Sandra Schlicht, Business Insights Manager at Oatly
Make product portfolio decisions faster through market research automation
Unlock product portfolio insights with high-quality, advanced method findings
Use data-backed insights to make better-informed product portfolio decisions
Lean on support from quantilope’s classically-trained research consulting team