Resources

How to Buy Research Technology in 2023

Budgeting can be hard. Learn how to make it easier by adopting a research technology for your insights department in 2023.

Tapping Into Consumers' Subconscious Through Implicit Research

Brands have the option to use any number of research methods - be it a MaxDiff, TURF, Segmentation, or Key Driver Analysis. All advanced research methods have their own unique benefits, but one, in pa...

Your Guide to Automated Brand Tracking Research

Brand tracking research is the consistent monitoring of quantitative data to identify shifts in consumer sentiment over a dedicated period of time.

New Consumer Trends in Sustainability, in Partnership with Kraft Heinz

quantilope’s 2022 Consumer Trends in Sustainability, in partnership with Kraft Heinz, explores how consumers feel about the topic of sustainability and the actions they are taking to be more sustainab...

quantilope's Ultimate Guide to Automated Pricing Research

Pricing research is any form of research that provides a brand with information telling them what consumers are willing and able to spend on their products and/or services.

quantilope's Ultimate Guide to Automated Pricing Research

Pricing research is any form of research that provides a brand with information telling them what consumers are willing and able to spend on their products and/or services.

Key Considerations When Buying a Market Research Technology

This white paper highlights the four key areas to consider when exploring new market research (mrx) technologies.

DIY Research: A Step-by-Step Guide to Run Your Own Advanced Projects

This whitepaper breaks down quantilope's approach to DIY Research, making research more accessible and approachable to even those with little industry experience. 

Shopper Insights: Developing Strategic Partnerships Through Advanced Research

Download quantilope’s Shopper Insights micro report exploring how advanced research methodologies can be leveraged as a tool to form strategic partnerships between brands and retailers.

Guide to Brand Tracking

quantilope's Guide to Brand Tracking provides a framework for how to create an effective brand tracker and how to leverage automated tracking for real-time results.