What Forrester’s Consumer Intelligence Platforms Report Means for Researchers
This blog highlights what Forrester's new Consumer Intelligence Platforms Landscape Report tells us about where the market research space i...
Celebrating Two Years of quinn! | Milestones, Developments, & Learnings
Two years since launching our AI co-pilot, check out quinn's most impressive update yet – with enhanced AI features, user experience, and v...
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How Planted Translated Category Entry Point Insights Into Brand Strategy
Learn how Planted leveraged quantilope's platform to uncover Category Entry Points and Mental Availability metrics to make strategic busine...
Brand Tracking in 2026: A Comprehensive Guide
Learn how to create effective brand tracking studies, from key metrics to advanced methods. A complete guide to monitoring brand performanc...
What Is Generative AI in Market Research and How Can It Help You Do More?
Learn about Generative AI in market research – including what it is, what it can be used for, and key factors to consider when choosing a G...
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Planted: A Success Story In Leveraging Category Entry Points
In this quantilope webinar, Planted’s CMO, Joanna Katharina Lazar, discusses Planted’s strategic use of CEPs to build a winning global bran...
How to Grow Your Brand Using Category Entry Points
In this on-demand webinar, learn how to leverage CEPs to shift brand strategy, build Mental Availability, and drive significant business im...
Innovation Through Inspiration: Powering quantilope's Market Research Technology
Hear from quantilope's Chief Technology Officer, James Motley, on how introducing Inspiration Sprints has transformed quantilope's pace of ...
Brand Market Research: Understanding Your Brand’s Position in the Market
The blog highlights what brand market research is, methods and types of brand market research to leverage, and how quantilope can help auto...
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quantilope Solidifies Leadership as #1 Market Research Technology!
quantilope has been named as the #1 Market Research Technology in Greenbook's 2025 GRIT Business and Innovation Report, for the second cons...
How to Activate Category Entry Points (CEPs)
How to actually put your Category Entry Point (CEP) insights to work for effective marketing collateral, new product development cycles, an...
How to Measure Brand Awareness: Strategies, Metrics, and Insights
Discover key strategies, metrics, and insights to measure brand awareness and track your brand’s impact among your target audience.
The 15 Best Consumer Intelligence Platforms for Data-Driven Insights
A variety of Consumer Intelligence Platforms to consider for your next quantitative or qualitative insights study, based on specific resear...
What Is Trend Analysis in Research? Types, Methods, and Examples
This article looks at different types of trend data analysis, how to conduct this type of research, and how to act on emerging trends to st...
Brand Health Tracking: How To Measure + Helpful Monitoring Tools
This blog explores brand health tracking - including what it is, how to measure it, and helpful brand health tools for monitoring brand hea...