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Leveraging Consumer Panels For Actionable Customer Insights

Leveraging Consumer Panels For Actionable Customer Insights

Discover what consumer panels are and how they can help brands to unlock valuable consumer insights.

Comparing Kano and MaxDiff: Choosing the Right Advanced Research Method

Comparing Kano and MaxDiff: Choosing the Right Advanced Research Method

Explore the differences between Kano and MaxDiff methods to determine the best approach for analyzing customer preferences and enhancing yo...

How and When To Use Every Advanced Method quantilope Offers

How and When To Use Every Advanced Method quantilope Offers

This blog post covers each of quantilope's 15 advanced research methods, with examples of how they're used and when they're each beneficial...

Unlocking Your Brand’s Potential With White Space Analysis

Unlocking Your Brand’s Potential With White Space Analysis

Discover how white space analysis can uncover hidden opportunities and drive growth in your business with our comprehensive guide.

Effective Concept Testing in New Product Development

Effective Concept Testing in New Product Development

Learn how effective concept testing in new product development can validate ideas, reduce risks, and ensure market success.

Mastering Retail Price Optimization for Maximum Profitability

Mastering Retail Price Optimization for Maximum Profitability

Discover strategies and tools for mastering retail price optimization to maximize profitability and stay competitive in the dynamic retail ...

quantilope Academy Is Now Open to the Broader Insights Community!

quantilope Academy Is Now Open to the Broader Insights Community!

These are some of the top consumer insights companies you should be considering for your market research before the year is over.

quantilope & GreenBook Webinar: Tapping Into Consumers' Subconscious Through Implicit Research

quantilope & GreenBook Webinar: Tapping Into Consumers' Subconscious Through Implicit Research

Join Dr. Bea Capestany, to see how automated implicit research allows you to tap into your consumers' subconscious and uncover important br...

Master the Art of Tracking with quantilope's Certification Course

Master the Art of Tracking with quantilope's Certification Course

Learn how to design surveys that are effective at capturing insights, but also engaging and interesting for respondents participating in th...

Van Westendorp Price Sensitivity Meter Questions

Van Westendorp Price Sensitivity Meter Questions

In this blog post, review the four main questions asked in every Van Westendorp/Price Sensitivity Meter (PSM) research study to guide prici...

quantilope & Organic Valley: Understanding Consumer Values Behind Behaviors

quantilope & Organic Valley: Understanding Consumer Values Behind Behaviors

Learn how Organic Valley partnered with quantilope to understand subconscious consumer perceptions in the organic/premium milk category.

quantilope & WIRe Webinar: Solving the Research Dilemma with AI

quantilope & WIRe Webinar: Solving the Research Dilemma with AI

Join Dr. Bea Capestany, Global Dir. of Solutions Consulting, quantilope, to see the benefits of AI within consumer research.

A Full Year of Better Brand Health Tracking in the Soda Category

A Full Year of Better Brand Health Tracking in the Soda Category

Explore five waves of quantilope's Better Brand Health Tracking study in the soda category, showing a positive shift for diet sodas in the ...

Non-Probability Sampling: When and How To Use It Effectively

Non-Probability Sampling: When and How To Use It Effectively

In this blog post, learn what non-probability sampling is, how it differs in methodology from probability sampling, when to use it, and its...

Survey Results: How To Analyze Data and Report on Findings

Survey Results: How To Analyze Data and Report on Findings

Best practices on how to effectively analyze survey results and report on findings, along with common analysis/reporting mistakes to avoid....