Penalty Reward Analysis (also known as Kano Factors) is used to investigate the type of relationship between an outcome and features used in a Key Driver Analysis. The goal is to understand how an increase or decrease in the performance of a driver will impact the outcome, allowing us to optimize actions for improving the outcome.
Benefits of quantilope's Penalty Reward Analysis:
'Automatic categorization' and 'money transfer' are must-haves for using the Banking App.
Having an overview of 'all accounts at a glance' excites users, but the lack of this feature is not decisive for the intention to use the app.