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Sneaker Study Insights Dashboard
quantilope's sneaker study includes an Implicit Multiple Association Test (MAT) and a Price Sensitivity Meter (PSM) with 400 US consumers to uncover the different characteristics, occasions, user profiles, and motivations that consumers associate with different sneaker brands.
The study focuses on Nike, Adidas, Under Armour, New Balance, Converse, and Keds.
Vita Coco & quantilope: Conquering The Market Through Consumer Consumption
How Vita Coco targets high-converting consumption moments through automated Category Entry Point mapping to drive real-world sales growth.
A High-Profile Partnership Built on the Gold Standard in Tracking
How Saatva leveraged quantilope's brand tracking approach to validate a high-profile sports partnership.
Market Research Platform vs. Agency: Choosing the Right Solution
A guide to choosing between a market research agency and a market research platform based on several key considerations.
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