Skip to content

Thank you for your interest. Please access your document below.

Sneaker Study Insights Dashboard

 

quantilope's sneaker study includes an Implicit Multiple Association Test (MAT) and a Price Sensitivity Meter (PSM) with 400 US consumers to uncover the different characteristics, occasions, user profiles, and motivations that consumers associate with different sneaker brands.

The study focuses on Nike, Adidas, Under Armour, New Balance, Converse, and Keds. 

paul-volkmer-updW-QUccFE-unsplash-1

More from quantilope

Turning Tariff Uncertainty Into Opportunity With Consumer Intelligence

Turning Tariff Uncertainty Into Opportunity With Consumer Intelligence

Use this blog as a guide to navigating the uncertainty of tariffs – specifically how advanced consumer research provides clarity amidst all...

Navigating the AI Insights Curve: From Apprehension to Integration

Navigating the AI Insights Curve: From Apprehension to Integration

Learn about the AI Insights Curve, and how quantilope's integrated AI co-pilot, quinn, can help navigate researchers through any stage.

Market Research Data Collection Methods for High-Quality Insights

Market Research Data Collection Methods for High-Quality Insights

Explore the most effective market research data collection methods for strong data quality and actionable consumer insights.

Get your demo now!