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Lessons Learned from Two Years of Generative AI
in Market Research

Since the launch of ChatGPT, there's been significant excitement, curiosity, and even skepticism surrounding the impact of AI on insights professionals.

In this webinar recording, hear from experts Jannik Meyners, Senior Director of Data Science at quantilope, and Beatrice Capestany, Senior Director of Solutions Consulting, as they review a variety of lessons on what we expected from AI to its actual use today, alongside insight from quantilope's journey integrating generative AI.

They explore the "Insights AI Curve" and reveal key learnings, from initial expectations to real-world applications and user feedback. Discover how these lessons can be applied to your own AI initiatives for better research outcomes.


Speakers:

  • Jannik Meyners, Senior Director of Data Science at quantilope
  • Beatrice Capestany, Senior Director of Solutions Consulting at quantilope

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