Skip to content

quantilope & OMD: Automated Research for Award-Winning Campaigns

Learn how OMD partnered with quantilope to create award-winning campaigns for their clients through data-supported market research findings.

quantilope & OMD client case study

Jan 29, 2024

quantilope is the Insights Automation Platform for all end-to-end research needs

See quantilope in action

In this client success story, learn how OMD optimized client campaigns using quantilope's Insights Automation Platform for quick, measurable, actionable market research insights.


 

OMD is one of the leading media agencies in the world, which means they have a lot of clients seeking a lot of insights. With nod to their company slogan 'Better decisions, faster', Klaus Stinnertz - managing director at OMD Germany, knew his team needed a new, efficient research solution to match the speed and complexity of client needs. 

 

Stinnertz landed on quantilope as a platform that could deliver on quick insights for quick decisions. Since then, the OMD Germany team has run over 140 projects with quantilope. 

 

 

"quantilope’s Insights Automation Platform is extremely user-friendly and enables us to work in quick and agile ways. This perfectly fits our ‘better decisions, faster’ company objective and supports our policy of ‘always-on planning.’ With quantilope, we get results in 24 to 48 hours”

- Klaus Stinnertz, Managing Director at OMD, Germany

 

 

Download the full case study below to learn more about how OMD leveraged quantilope's platform and automated methods to optimize advertising assets for successful client campaigns. 

Access the full case study!

Latest Articles

On Stage with Ad Age: Why Your Brand Can’t Grow Without This Key Analysis

On Stage with Ad Age: Why Your Brand Can’t Grow Without This Key Analysis

Katelyn Ferrara (quantilope) and Leah Swalling (Kettle & Fire) discuss the importance of Mental Availability for brand growth at Ad Age's 2...

Your First Week at quantilope: What to Expect

Your First Week at quantilope: What to Expect

quantilope's Marina Ledda and Amelie Murphy share their experiences joining the team and highlight what future new hires can expect in thei...

How Deichmann Found the Right Fit for Brand Health Tracking

How Deichmann Found the Right Fit for Brand Health Tracking

How Deichmann, Europe's leading footwear retailer, shifted from passive funnel tracking to Mental Availability tracking to fuel strategic b...