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Events and Webinars
Upcoming Events
April 17: Quirk's Virtual Event
Fab-brew-lous Collaboration:
Product Innovations from the Melitta Group
April 17-18: IIEX NA, Austin
Info coming soon
April 17: Marktforschung: Applied AI
Meet quinn: the most advanced AI co-pilot for insights professionals.
May 8: WIRe Webinar
How to Solve the Research Dilemma with AI and Advanced Methods
May 23: GreenBook Webinar
Tapping Into Consumers' Subconscious Through Implicit Research
June 6: Insight Platforms Webinar
Info coming soon
June 25-26: IIEX Europe
Info coming soon
June 26-27: MRMW, Atlanta
Info coming soon
Learn more in our blog
Brand Value: What It Is, How To Build It, and How To Measure It
In this post, learn what brand value is, how it differs from other key metrics such as brand ...
Learn more
What Are Brand Perceptions and How Can You Measure Them?
This blog post covers the basics of brand perception - including what brand perceptions are, why ...
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How Can Brands Build, Measure, and Manage Brand Equity?
In this post, we’ll cover what brand equity is, how to build brand equity up over time, and ways to ...
Learn more