Blog
Mike DeGagne new Head of Sales in the U.S.
Mike DeGagne is the new Head of Sales for quantilope in the U.S. He brings to the company almost 15 years of experience in data, analytics, and consumer insights. In his new role at quantilope, he will further enhance and expand the sales strategy for the Agile Insights software in the U.S. market.
A CMO's Guide to Leveraging Category Entry Points for Growth
Learn how to measure, track, and leverage Category Entry Points as a Chief Marketing Officer for your organization.
Measuring Brand Health: Brand Awareness vs. Mental Availability
Explore the difference between brand awareness (a common brand health metric in traditional brand funnel studies) vs. modernized Mental Ava...
What Forrester’s Consumer Intelligence Platforms Report Means for Researchers
This blog highlights what Forrester's new Consumer Intelligence Platforms Landscape Report tells us about where the market research space i...