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Video: What kind of research should brands conduct in a crisis?
quantilope co-founder and US Managing Director Tom Fandrich discusses the three types of research all brands should conduct to help navigate a crisis

MaxDiff Explained | How The Advanced Method Works: Non-Research Examples
Learn about of one quantilope's most-commonly leveraged automated, advanced methods: the MaxDiff – a method used to effectively prioritize ...

Common Myths & Misconceptions of Better Brand Health Tracking (BBHT)
Debunk some of BBHT's most common myths and misconceptions with us – from being too hard to execute to being only for bigger industry brand...
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Unlocking Growth: Introducing quantilope's Category Entry Point Generator
Introducing the quickest way to generate an initial list of Category Entry Points for your Better Brand Health Tracking study: quantilope's...