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quantilope Solidifies Leadership as #1 Market Research Technology!

quantilope has been named as the #1 Market Research Technology in Greenbook's 2025 GRIT Business and Innovation Report, for the second consecutive year!

green blog background with GRIT badges for #1 Technology Supplier 2024 and 2025

Nov 18, 2025

quantilope is the Consumer Intelligence Platform for all end-to-end research needs

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We are thrilled to share that we’ve maintained our spot as the #1 Market Research Technology in GRIT’s 2025 Business and Innovation Report! 

This annual report highlights the top players in the research industry, from agencies, to platforms, to innovative technology tools. Being ranked as the #1 Market Research Technology in this report is a reflection of quantilope’s ongoing dedication to building the latest technology and innovations to drive research efficiencies.

Maintaining the #1 spot in the GRIT Report's Technology ranking reflects our relentless focus on delivering a platform that truly modernizes market research. We view this recognition not just as an award, but as validation that our investment in AI, automation, and user experience is directly serving the evolving needs of our global clients.

- Peter Aschmoneit, CEO and Co-Founder at quantilope.

Over the past year, we’ve made substantial strides within our Consumer Intelligence Platform to offer our users the best possible insights experience and grow alongside our clients’ evolving research needs.

Some of our major improvements over the past year include:

  • quinn chat: allowing users to communicate directly with our AI co-pilot for a variety of end-to-end research tasks and inspiration – such survey inputs, chart creations, and dashboard summaries.
  • CEP Generator: our proprietary AI-driven tool that curates a list of 35 initial Category Entry Points to use as a foundation for strategic brand growth.
  • quantilabs: our virtual innovation hub, providing clients with a behind-the-scenes look into early-stage AI-driven innovations.

The rise of Generative AI has been an incredibly fun and exciting space to navigate. From finding ways to make our AI co-pilot, quinn, feel like a true research partner to all the new capabilities we're building for researchers. The journey is just beginning, and we're thrilled to be at the forefront.

- James Motley, Chief Technology Officer at quantilope. 

Other platform releases from the past year include:

  • Revamped versions of our platform’s Editor and Analysis sections: making these stages of the research process more streamlined and visually appealing.
  • Flexible Time-Based Analysis: allowing tracking users to split their data by any custom time periods of their choice.
  • AI Probing: An automated way to dive deeper into open-ended feedback, with AI-driven follow-up prompts to an initial response.

This past year has been one of substantial growth, fueled by proactively and strategically thinking about what our clients need from a research and insights platform to make the best-informed business decisions they possibly can. Our culture of innovation keeps us energized and inspired to keep exploring new ways to solve problems, streamline processes, and modernize market research. 

We’re honored to again be named in GRIT’s industry-acclaimed report, and look forward to another year of accelerating innovations and continued growth!

Get in touch to learn more about quantilope's Consumer Intelligence Platform

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