Stories Beat Statistics - How Insight Managers Accelerate Their Impact

quantilope's CEO and co-founder, Dr. Peter Aschmoneit, demonstrates powerful principles for storytelling that can be easily implemented for research.

quantilope-succeet-storytelling-masterclass

Jan 29, 2024

Get inspired by quantilope's session at Succeet 2021, Germany's new Insights Industry trade show. quantiope's CEO and co-founder, Dr. Peter Aschmoneit, demonstrated powerful principles for successful storytelling that can be easily applied and implemented in research daily business. Watch the session's recording now!

Experience strong principles for storytelling insights. Learn more about how to use the right emotions and to follow the arch.

Stories beat Statistics: How Insight Managers accelerate their impact (22 min)

More and more insights are generated in-house. In this session, insights managers experience how to leverage the power of storytelling to unlock the insights in data and to create much more impact in their organization. You'll experience how market research teams turn data into stories and drive decision-making in their organizations.

Speaker: Dr. Peter Aschmoneit, CEO & Co-Founder, quantilope