What Is Market Segmentation Research?
Learn how to do market segmentation, the different types of segmentation research, examples of segmentation studies, and how...
A Guide to Logo Testing Through Market Research
Learn what logo testing is, how to conduct logo testing, best practices to keep in mind, and how quantilope can help with this...
The Fundamentals of Gathering Agile Insights
Learn what it means to undergo an agile transformation in your insights department, and how an agile way of working can accelerate...
Data Saturation in Qualitative Research
Learn what data saturation is, how it relates to qualitative research practices, and how to leverage quantilope's video research...
Your Guide to Automated Brand Tracking Research
In this Guide to Brand Tracking, brands will learn why tracking research is so important and how to efficiently design an...
How to Use Research to Build a Market Growth Strategy
Explore the different approaches to building a market growth strategy with quantilope's automated tools such as KDA, TURF,...
MaxDiff vs. Conjoint Analysis: When To Use Each for Market Research?
Learn how MaxDiff and Conjoint analyses compare and differ from one another, and when to leverage each type of methodology in your...
New Consumer Trends in Sustainability, in Partnership with Kraft Heinz
quantilope’s Consumer Trends in Sustainability explores how consumers feel about sustainability and the actions they are taking to...
quantilope & Tchibo: Driving Growth Through Automated Consumer Research
How Tchibo used quantilope's Insights Automation Platform to reduce workload and allow their in-house team to focus on research...
About Face: Video calling brings us closer together
Over the past few weeks, all across the globe, co-workers and clients have been getting fascinating glimpses into each others’...
What Are Qualitative Insights and How To Leverage Them in Your Research
Learn all about qualitative insights, how to leverage them in your own market research initiatives, and how they can enhance your...
What Is an Insights Platform and When To Adopt One
Learn what an insights platform is, when to consider adopting one, and how quantilope's Insights Automation platform provides...