After several years of extensive training sessions, learnings, and audits, quantilope is proud to share it has earned a globally-recognized certificate: ISO 27001.
To continue offering the most competitive and leading insights platform, quantilope is proud to introduce quinn, our automated AI co-pilot for advanced consumer research!
Quantitative survey questions are designed to elicit clear, non-ambiguous answers that can be quantified and compared across a sample of respondents.
Explore three waves of Better Brand Health Tracking in quantilope's newly-updated soda category study!
In this article we’ll take a look at how an A/B testing survey can give businesses the confidence to move forward with an idea, product, website, or other business asset.
Did you know that a significant portion of your consumers' decisions are made as a result of their subconscious associations? Tap into this hidden realm and enhance your business strategies with quant...
quantilope has been named one of the top 10 'Most Innovative Suppliers' in GRIT's 2023 Business & Innovation Report.
In this article, we take a look at the benefits of choice-based conjoint (CBC), how and when to conduct a CBC study, what CBC questions look like, and an example of a CBC project.
In this post, we summarize some of the best AI market research tools to use for a variety of research tasks, from end-to-end solutions, text generation, social media tracking, and more.
In this post, we touch on how AI is already redefining the consumer insights process to make it simpler for businesses to make high-quality, fast, informed decisions for their key business objectives.
quantilope has announced the upcoming release of multiple AI solutions and tools across the entire consumer research process from survey creation to data analysis, project summaries, and more - all wi...
This blog focuses on data collection methods in research - including various types of data collection methods to leverage, why they’re important, and how quantilope can help.
In this blog, we’ll look at how best to monitor and track brand health using market research. Just like people, brands go through good times and bad. They can be thriving for months, years, or even de...
This blog guides you through what concept testingsurvey questions are, which questions to ask in your concept testing survey, how concept testing is beneficial, and how quantilope’s automated concept ...
This blog explores what choice-based conjoint is and how the advanced method can be effectively used for insightful pricing research.
This blog post helps researchers understand how to automate their A/B testing process for more efficient market research insights.
If you read our last post in our BBHT series, you might be wondering what the big deal is about Category Entry Points (CEPs) and Mental Availability (MA) - two empirically-grounded concepts based on t...
In this Better Brand Health Tracking blog series post, we highlight the reasons you should care about this modernized approach to traditional brand health tracking. And if you haven’t read the earlier...
In this next post in our BBHT series, we highlight two empirically-grounded market research concepts for Better Brand Health Tracking known as Category Entry Points (CEPs) and Mental Availability.
To put our new Better Brand Health Tracking approach into context, let’s explore our process from start to finish with our soda category BBHT study.