Customers have the power to make your company a success or a flop - so understanding customer behavior and the customer experience, both in-store and online, is crucial to winning their business. In t...
Brands may have a lot of ideas for new products, but they need to ensure that those products will contribute toward business goals to ensure a profitable return on investment. To do that, brands need ...
This post covers three research alternatives for previous users of Google Surveys, a service that shut down in November 2022 - with users no longer able to access historical data through the product. ...
Agile approaches to market research have been gaining momentum in recent years, and for a good reason. Read on to find out how agile market research generates a highly efficient research process, more...
Agile approaches to market research have been gaining momentum in recent years, and for a good reason. Read on to find out how agile market research generates a highly efficient research process, more...
We’re excited to announce our Single Implicit Association Test (SIAT) is now live as a new and improved version of our SAT methodology. Read on for more details about this automated, advanced research...
This blog explores quantilope’s newest form of text analytics - topic analysis, including what it is, when to use it, and how it works.
Acquiescence bias is something any researcher will want to avoid in their quest for gaining honest and authentic consumer views. In this blog, we will look at what acquiescence bias is and how to ensu...
quantilope has been honored with Deloitte‘s Technology Fast 50 Award 2022, continuing to rank among Germany's fastest growing technology companies for the fourth year in a row.
Black Friday is almost here, and we wanted to find out how many consumers will be shopping the sales this year, what they're buying, how they plan to pay, and more.