How To Conduct A/B Testing in Market Research Surveys
Learn how an A/B testing survey can give businesses the confidence they need to move forward with an idea, product, website, or...
The quantilope Academy: Implicit Methods Certification Course
quantilope Academy's next course certification is here - Implicit Research Methods! Learn how to tap into consumers' subconscious...
quantilope Ranks Among GRIT's 2023 Top 10 Most Innovative Suppliers
quantilope is proud to climb two ranking positions to be the 10th most innovative supplier in this year's GRIT industry report.
Choice-Based Conjoint Analysis Guide [Example Questions and Case Study]
In this article, we take a look at the benefits of choice-based conjoint, how and when to conduct a CBC study, example questions,...
AI in Market Research: How Is It Disrupting Our Industry?
In this blog, learn how AI in market research is already transforming the industry and the potential it has for future...
quantilope Introduces New AI Solutions Across The End-to-End Research Process
Learn more about quantilope's new AI solutions and tools across the entire consumer research process from survey creation to data...
Data Collection Methods in Research
This blog focuses on data collection methods in research - including various types of data collection methods to leverage and how...
How To Conduct Pricing Research Using Choice-Based Conjoint Analysis
In this blog, we explore choice-based conjoint for pricing research and how the advanced method helps brands choose the right...
How To Automate A/B Testing in Market Research
This blog post helps researchers understand how to automate their A/B testing process for more efficient market research insights.
Better Brand Health Tracking Series: Benefits of Mental Availability
This post in our BBHT blog series talks about the true benefits of adopting a modernized Better Brand Health Tracking approach...
Better Brand Health Tracking Series: Reasons To Track Mental Availability
In our final Better Brand Health Tracking blog series post, we explain why it's so important to track mental availability if you...
Better Brand Health Tracking Series: CEPs & Mental Availability
In this second post of our BBHT series, explore two modernized concepts of brand health: Category Entry Points & Mental...