5 Methods of Data Collection for Quantitative Research

In this blog, read up on five different data collection techniques for quantitative research studies.

quantilope Demo Day August 2023: End to End Insights Platform

Do you want advanced research that is more accessible? Watch this demo to see how easy it is to automate and connect the entire research process from survey creation to data analysis and reporting, th...

8 Best Brand Health Tracking Software and Tools

In this blog, we’ll look at how best to monitor and track brand health using market research. Just like people, brands go through good times and bad. They can be thriving for months, years, or even de...

Concept Testing Survey Questions To Ask (With Examples)

This blog guides you through what concept testingsurvey questions are, which questions to ask in your concept testing survey, how concept testing is beneficial, and how quantilope’s automated concept ...

quantilope & GreenBook Webinar: How Small Research Teams Can Make Massive Business Impact

Learn how small research teams can make a big business impact through end-to-end research technology.

The Best Concept Testing Platforms of 2023

In this blog, we’ll look at how concept testing amongst a brand’s target audience provides confidence when introducing new ideas to the market.

Brand Health Tracking Series: Why You Should Track Mental Availability

You’ve made it to our final post of the brand health tracking blog series highlighting the reasons you should care about this modernized approach. And if you haven’t read the earlier series’ posts, yo...

Brand Health Tracking Series: Tracking Mental Availability for Soda

To put our new brand health tracking approach into context, let’s explore our process from start to finish with our soda category tracking study.

Market Research Questions: What to Ask for Better Insights

You see the value in market research and have support from your stakeholders to get started on some projects, but when you sit down to draft your questionnaire, you don’t quite know where to start. So...

How To Use a Van Westendorp Pricing Model To Inform Pricing Strategy

In this blog post, learn how to leverage an automated Van Westendorp Pricing Model to inform your company's pricing strategy.