Resources

Soda: A Seasonal Drink? Explore Three Waves of Better Brand Health Tracking

Explore three waves of Better Brand Health Tracking in quantilope's newly-updated soda category study!

quantilope & WIRe Webinar: Automated Brand Health Tracking

Join quantilope's Global Director of Solutions Consulting, Dr. Bea Capestany as she takes us through brand health tracking and the key metrics you need to incorporate to help your brand stay competiti...

How To Conduct A/B Testing in Market Research Surveys

In this article we’ll take a look at how an A/B testing survey can give businesses the confidence to move forward with an idea, product, website, or other business asset.

The quantilope Academy: Implicit Methods Certification Course

Did you know that a significant portion of your consumers' decisions are made as a result of their subconscious associations? Tap into this hidden realm and enhance your business strategies with quant...

quantilope Ranks Among GRIT's 2023 Top 10 Most Innovative Suppliers

quantilope has been named one of the top 10 'Most Innovative Suppliers' in GRIT's 2023 Business & Innovation Report.

Your Guide To Implementing AI Into Your Market Research Process

Amidst all the buzz about AI, you might be wondering how to leverage Artificial Intelligence to enhance and streamline your market research process. In quantilope's guide, Implementing AI Into Your Ma...

Choice-Based Conjoint Analysis Guide [Example Questions and Case Study]

In this article, we take a look at the benefits of choice-based conjoint (CBC), how and when to conduct a CBC study, what CBC questions look like, and an example of a CBC project.

quantilope & Quirk's: Practical Use Cases of AI in Consumer Research

Join quantilope’s Chief Product Officer, Lucas Bremer, and Director of Data Science, Jannik Meyners to learn the benefits of AI. Discover how approachable and applicable AI can be for research teams.

quantilope & AMA: Fast Track Your Tracking Research

Hear from Chris Wardlaw, Head of Global Research and Insights at MoneyGram International, presenting a case study on his team’s multi-step approach to building and launching an automated global brand ...

9 Best AI Market Research Tools

In this post, we summarize some of the best AI market research tools to use for a variety of research tasks, from end-to-end solutions, text generation, social media tracking, and more.

AI in Market Research: How It Is Disrupting Our Industry

In this post, we touch on how AI is already redefining the consumer insights process to make it simpler for businesses to make high-quality, fast, informed decisions for their key business objectives.

quantilope & IIEX.AI: Doubling Research Productivity with Generative AI

Join quantilope’s Chief Product Officer, Lucas Bremer, and Director of Data Science, Jannik Meyners to learn the benefits of AI. Discover how approachable and applicable AI can be for research teams.

quantilope Introduces New AI Solutions Across The End-to-End Research Process

quantilope has announced the upcoming release of multiple AI solutions and tools across the entire consumer research process from survey creation to data analysis, project summaries, and more - all wi...

Data Collection Methods in Research

This blog focuses on data collection methods in research - including various types of data collection methods to leverage, why they’re important, and how quantilope can help.

quantilope Demo Day August 2023: End to End Insights Platform

Do you want advanced research that is more accessible? Watch this demo to see how easy it is to automate and connect the entire research process from survey creation to data analysis and reporting, th...

8 Best Brand Health Tracking Software and Tools

In this blog, we’ll look at how best to monitor and track brand health using market research. Just like people, brands go through good times and bad. They can be thriving for months, years, or even de...

Concept Testing Survey Questions To Ask (With Examples)

This blog guides you through what concept testingsurvey questions are, which questions to ask in your concept testing survey, how concept testing is beneficial, and how quantilope’s automated concept ...

quantilope & GreenBook: How Small Research Teams Can Make Massive Impact

Learn how small research teams can make a big business impact through end-to-end research technology.

How To Conduct Pricing Research Using Choice-Based Conjoint Analysis

This blog explores what choice-based conjoint is and how the advanced method can be effectively used for insightful pricing research.