Key Driver Analysis: Finding the Why Behind Consumer Decisions
A key driver analysis is a popular market research method to determine what influences and drives an important key metric, such as...
GRIT Report Confirms Automation and Agility As Latest Hot Topics
New technologies, automation, and agility are top of mind in the research industry according to Greenbook's latest GRIT Report.
An Automated Approach to Ensuring High Quality Data
Automized data cleaning, the modern solution for purging your data from chaters, straighliners and speeders.
Agile Insights Revolutionize The Market Research Industry
Learn how agile insights can revolutionize your business and provide fast, simple, efficient ways of market research without...
quantilope Expands Capabilities With a Fully Automated TURF Method
Agile Insights provider quantilope introduces a fully automated, customizable, TURF module to its range of capabilities.
What do Tesla drivers and quantilope clients have in common?
quantilope’s own Thomas Fandrich and Mike DeGagne joined the Happy Market Research Podcast to discuss the current state of Market...
We asked 400 US auto consumers, and they're not as excited about electric cars as you may think
We ran a MaxDiff study with more than 400 US auto consumers, tracking 24 features to understand where car brands should focus...
quantilope Unveils New Brand Logo and Unified Global Brand Identity
quantilope announced this week a comprehensive design relaunch, introducing a new logo and brand appearance.
quantilope Launches Mobile Application for Implicit Market Research
quantilope has launched a mobile application of its fully automated implicit method. Implicit market research unlocks the...
What's the Value of a Super Bowl Ad? | quantilope study
quantilope ran a study investigating the effectiveness of Super Bowl commercials during this year's Big Game to see who was the...
quantilope receives Deloitte's Technology Fast 50 Award
quantilope has been honored with Deloitte’s 2019 Technology Fast 50 Award. The rankings are based on percentage sales growth in...
Ad Copy Testing Surveys: Example Questions and Use Cases
Learn how and when to leverage ad copy testing as part of your research strategy - such as testing the relevance or believability...