The face of market research has changed with the evolution of phones. Your research audience is at your fingertips, and your video survey is at theirs.
Not only are more people comfortable recording themselves on video, for some expressing themselves in this way is easier and a lot of fun. This is great news for market research.
So you’ve decided you’d like to harness the power of film and dive into the world of video surveys. Great decision – you’ll be amazed at how much life video injects into your research. Before you star...
Using a KDA To See What's Driving Satisfaction in Germany
The current satisfaction with life in Germany in March 2021 is the highest it has been since October 2020. What specific factors influence the rising satisfaction of people in Germany? Which target gr...
Insights 2021: Reshaping the Future of Research With Automation and AI
More than one in two do not have enough time for their research projects. Around 80% reported that they spend too much time trying to understand results or waiting for results. The use of automated me...
The Food Chain of Survey Automation: 2021 Food Trends to Watch
It’s anything but business as usual in the 2021 consumer shopping world. To capture a detailed look into consumers’ eating and drinking habits we knew we would have to go beyond standard insights to b...
Insights Report 2021 - How MRX Industry Experts See the Future
What moves Germany's insights industry? What is shaping the future of market research? Which topics are most important for successful insights management? A study by quantilope provides well-founded i...
Shopper Insights: Developing Strategic Partnerships Through Advanced Research
Download quantilope’s Shopper Insights micro report exploring how advanced research methodologies can be leveraged as a tool to form strategic partnerships between brands and retailers.
