Insights that bring you closer to your consumer
“When she smiled, her eyes lit up like a pinball machine when you win a bonus game.” — Grant Naylor, Red Dwarf
The face of market research has changed with the evolution of phones. Your research audience is at your fingertips, and your video survey is at theirs.
Not only are more people comfortable recording themselves on video, for some expressing themselves in this way is easier and a lot of fun. This is great news for market research.
So you’ve decided you’d like to harness the power of film and dive into the world of video surveys. Great decision – you’ll be amazed at how much life video injects into your research. Before you star...
quantilope’s Q1 2021 Consumer NOW Index Report provides a glimpse into how the new year is shaping up as we reflect on the first quarter.
The current satisfaction with life in Germany in March 2021 is the highest it has been since October 2020. What specific factors influence the rising satisfaction of people in Germany? Which target gr...
More than one in two do not have enough time for their research projects. Around 80% reported that they spend too much time trying to understand results or waiting for results. The use of automated me...
It’s anything but business as usual in the 2021 consumer shopping world. To capture a detailed look into consumers’ eating and drinking habits we knew we would have to go beyond standard insights to b...
What moves Germany's insights industry? What is shaping the future of market research? Which topics are most important for successful insights management? A study by quantilope provides well-founded i...
Download quantilope’s Shopper Insights micro report exploring how advanced research methodologies can be leveraged as a tool to form strategic partnerships between brands and retailers.